This is NOT the best way to turn atheists into believers nor to educate Turkey's Muslims about other faiths:-
Christian, Muslim, Jewish and Buddhist leaders will attempt to convert non-believers in a Turkish TV game show designed ‘to turn disbelievers to God’. An eight-strong theological team will vet entrants to ensure they are genuine non-believers and then monitor their progress during the show. Those whose religious transformation is genuine will win a pilgrimage to the spiritual home of their new faith. Muslims will visit Mecca, Christians and Jews go to Jerusalem and Buddhists travel to Tibet. The show’s producers say it will educate Turkey’s Muslim majority about other faiths, but critics believe it will trivialise faith and God.
Sources: The Guardian (2/7); Daily Telegraph (3/7)